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AI / Alexa / Amazon

Star Trek Gets Official on Alexa

Personally, I think The Orville is doing a much better job bringing the Star Trek feel to the small screen than CBS’ recent attempt with Star Trek: Discovery.  But, that doesn’t mean CBS should stop trying to hit the right bar. Its possible that the media company knew from the beginning that it would need to sell its vision and has pulled out all the stops to try to sway the public’s perception about the new show.

I’ve still been right there with each episode, hoping that some small gleam of brilliance will reveal that I’ve been wrong about the show. To be honest, I think I could take the show more seriously if they’d just call it something else and take the Star Trek name off show title. It just doesn’t feel like Star Trek, and except for the primary character being raised on Vulcan – even though she’s human – and the enemy being the Klingon race, there’s very little else in the storyline that matches any of the previous series.

And, to top it off, the show is only available for CBS All-Access subscribers, i.e., only available for streaming and not a live TV show. For us here, that’s fine. We’re CBS All-Access subscribers anyway as the wife has a couple favorites like Bull and the NCIS cannons. We cut the cable TV cord about three years ago and have never looked back. But, for those that are not quite ready to rid themselves of an ever-growing cable bill, pushing Star Trek to streaming-only has been the death knell.

Still, CBS marches on.

The company has now delivered an official Alexa skill to attempt to help bolster the show’s popularity.

Where to get it: You can locate the Star Trek Skill in the Amazon Alexa app, enable it using your voice, or use the following web link: Star Trek

The skill is a trivia game that rewards those that complete a round with video clips – obviously tailored best to Amazon’s screened Alexa device, the Echo Show.



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A community professional, keynoter, and evangelist who has driven social media and marketing strategies, editorial successes, delivered customer successes and built some of the largest and longest-running online communities. Rod has created, managed and grown small, medium, and mega-sized conferences; run entire editorial teams to deliver record traffic and market leadership; as product manager, directed the success of hundreds of product releases; supported sales and marketing to ensure customer success; developed, run and sold businesses; written thousands of technical articles, white papers, case studies, and technical documentation; hosted and delivered hundreds of attendance shattering webinars and virtual tradeshows; and delivered keynote speeches and sessions at a wide variety of events including conferences, webinars, events, and user groups.

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