Share This Post

RTM versus RTW: Know the difference

I’ve seen a bunch of news today (and we’ve provided plenty) about the release of the System Center 2012 Suite bits.  It’s now available on MSDN, TechNet, and the Volume Licensing site.  In fact, it hit the Volume Licensing site before the others.

However, there’s one thing worth nothing: a lot of folks seem to be putting the “RTM” title on the release, when, by all appearances, it is only “RTW”.

RTM means, released to manufacturing.

RTW means, released to the web.

Microsoft is not announcing anything right now, but allowing the community, customers, and social stratosphere to do the announcing for them.  Genius.  However, the plan, so far, is to not to announce System Center 2012 publicly until MMS 2012, and I suspect that is when RTW will turn into RTM.

We’ve all waited for the day when RTW will be the only software release method.  Could this be it?  Microsoft is pushing the Cloud pretty heavily these days.  Truth told it would definitely save time, resources, and cost to distribute software.

Share This Post

A community professional, keynoter, and evangelist who has driven social media and marketing strategies, editorial successes, delivered customer successes and built some of the largest and longest-running online communities. Rod has created, managed and grown small, medium, and mega-sized conferences; run entire editorial teams to deliver record traffic and market leadership; as product manager, directed the success of hundreds of product releases; supported sales and marketing to ensure customer success; developed, run and sold businesses; written thousands of technical articles, white papers, case studies, and technical documentation; hosted and delivered hundreds of attendance shattering webinars and virtual tradeshows; and delivered keynote speeches and sessions at a wide variety of events including conferences, webinars, events, and user groups.

Leave a Reply