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Intune: Multi-Identity and Mobile App Management (MAM)

Posted in Intune

Great explanation of the new features around Multi-Identity in Mobile App Management (MAM) layer.  Read the full article here.

The currently supported apps are here on Technet, and whether or not they support Multi-Identity is listed as well (*).

In June, we released an update to the Microsoft Intune mobile application management (MAM) capabilities for iOS and Android that enables coexistence of policy-managed (corporate) and unmanaged (personal) accounts in a single app – this new feature is known as multi-identity. Here’s a high-level example of how this works:

Many users access both corporate and personal email accounts in the Outlook app for iOS and Android. When a user is accessing data in their corporate account, the IT pro needs to be confident that MAM policy management will be applied and help protect this corporate data. However, when a user is accessing a personal email account that data should be outside of IT’s control. Intune achieves this by targeting the management policy to only the corporate account in the application. The multi-identity feature helps solve the data protection problem that organizations are facing with devices and apps that support both personal and work accounts while maintaining the end user’s experience and the privacy of his/her personal data.

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I am a Microsoft MVP for System Center Configuration Manager and owner of Nackers Consulting Services, LLC. I focus primarily on System Center Configuration Manager and the Microsoft Deployment Toolkit. In addition to helping clients leverage the technologies they use, I enjoy spending a lot of time on the forums and email lists helping answer questions and just seeing what people are doing with the deployment technologies available to them. I have spoken at Microsoft Management Summit on ConfigMgr/MDT integration and I have spoken at user groups around the country. If you have any questions, please feel free to contact me, I am always willing to help.

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