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AI / Alexa / Amazon

Amazon Won the Holiday Weekend in a Big Way

According to stats released today, Black Friday and Cyber Monday vaulted Amazon’s own devices above any of the other products it sells on its massive, mega-shopping site. In fact, the Echo Dot was the #1 selling product on Amazon globally, from any manufacturer in any category.

Here’s some additional eye-opening numbers:

  • Echo Dot and Amazon Fire TV Stick with Alexa Voice Remote were not only the best-selling Amazon devices, but they were the best-selling products from any manufacturer in any category across all of Amazon.com.
  • Customers purchased 2.7x as many Fire TV Sticks as in the same period last year. Fire TV continues to be the #1 streaming media player family in the U.S., U.K., Germany, and Japan, across all retailers.
  • Kindle celebrated its 10th anniversary with the best holiday shopping weekend ever for Kindle Paperwhite in the U.S. and globally.
  • Fire Kids Edition continues to be the #1 kids tablet in the U.S., across all retailers.
  • Customer reaction to Echo Spot was incredibly positive and it is sold out for this holiday season; customers can still pre-order to reserve their place in line and orders will be filled on a first come, first served basis in the new year.
  • Echo Dot was the best-selling device at Whole Foods Market over the holiday weekend.

 


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