Can Vendors be part of the Twitter Army at TechEd 2011? #msteched

Published 12 May 11 10:10 AM | rodtrent


I get asked this a bunch.  Building our Twitter Army for TechEd has a bunch of community benefits.  Our primary goal is build a strong conference community that forges friendships and event and brand loyalty.  Over the years we seen how strong community participation by vendors create a whole other level of vendor success in sales and brand loyalty that could not be achieved otherwise.  “Community” should always be part of any vendor’s marketing plan, and if this interests you, let us know and we can help walk you through it.

So, while the Twitter Army is NOT a marketing event by any stretch of the imagination, it has serious potential for those vendors participating as sponsor and exhibitors to “become community members” – which, in turn, builds friendships that turn into brand loyalty through the nurturing process already in place.

That said, please feel free to join us on Monday, May 16th, at 12:30pm in the Microsoft Server & Cloud Platform Booth.

Read all about it: Twitter Army II–TechEd Edition–the details


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