Never mind that '4G' stuff, Sprint now says
Now that WiMax has been certified as a form of 3G (third-generation) mobile data infrastructure, Sprint Nextel Corp. is changing its tune about the WiMax network it plans to launch commercially in April.
Last year when Sprint was shopping around for a "4G" technology, it had a lot to say about how 4G would do something 3G networks couldn't. WiMax won out as its 4G network of choice. But in a keynote address Thursday at CTIA Wireless I.T. & Entertainment in San Francisco, an executive of Sprint's WiMax business, Xohm, sang a different tune.
"I think we spend entirely too much time talking about the Gs," said Atish Gude, senior vice president of mobile broadband operations at Sprint. Last week, the Radiocommunication Sector of the International Telecommunication Union certified WiMax as a 3G technology, providing a seal of approval many governments require for carriers to deploy it. Wider deployment generally means lower equipment prices, which helps service providers.
Riiggghhttt...we spend too much time talking about the G's now that 4G can't be marketed.
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