Samsung and Microsoft partner on XBOX
Samsung Electronics and Microsoft Corp. have announced an alliance to elevate gaming to the next level through high-definition technology. Microsoft has chosen Samsung as the exclusive HDTV worldwide marketing partner for the next-generation Xbox high-definition (HD) gaming platform. The announcement was made at the Home Entertainment Expo at the New York Hilton.
The next-generation Xbox/Samsung HDTV combination is designed to deliver the most advanced and realistic high-definition experience to gamers worldwide. To promote the HD Era, the companies plan to place over 25,000 Samsung high-definition televisions in Microsoft Xbox retail kiosk locations across the globe.
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